Twitter, community, and the problem of the reverse panopticon

April 12, 2010

Twitter can be viewed as an infinitely overlapping structure of reverse panopticons, with each participant at the center of his/her own universe, with no visibility outward back to the people who are watching them. There is no “conversation” per se (without a tedious, forensic reconstruction process), as each participant is experiencing and responding to a very different messaging landscape. In such a chaotic landscape, shared norms (a key component of a “community”) cannot emerge. For example, if I follow a bunch of dirty-mouthed comedians (as I do), I might easily get the sense that the ethos of Twitter is wild, profane, and uncompromisingly edgy. But then when I comment in kind, I may well shock the sensibilities of (say) the internet development professionals that follow me. Now multiply this dissonance by the number of individual nodes in the network, and you have a custerfluck of epic proportions, with millions of people shouting together, alone.